AB Concept

ITSU SHO SHA

THE PRIVATE RESIDENCE OF ED NG AND TERENCE NGAN, FOUNDERS OF AB CONCEPT, IN KARUIZAWA, JAPAN

November 5, 2025

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

October 15, 2025

AB CONCEPT UNVEILS AKIRA BACK’S NEW RESTAURANT, A THEATRICAL DINING EXPERIENCE IN HONG KONG

October 8, 2025

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

During the London Design Festival, the architecture and interior design studio AB Concept unveils the rug collection designed in partnership with Tai Ping at the brand’s London showroom

September 17, 2025

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

During the London Design Festival, the architecture and interior design studio AB Concept will unveil the rug collection designed in partnership with Tai Ping at the brand’s London showroom

September 2, 2025

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

August 19, 2025

AB Concept unveiled the Bangle series for Noritake Design Collection

International design and architecture practice AB Concept and historical Japanese brand Noritake Design Collection joined forces on the occasion of Milan Design Week to debut their collaboration at Alcova in Villa Borsani (Location B02, Ground Floor)

March 26, 2025

AB Concept Project News

February 26, 2025

AB Concept designs Chinese restaurant Song and the Lobby Lounge featuring All-Day Dining at the new Four Seasons Hotel Hangzhou at Hangzhou Centre

October 31, 2024

AB Concept hospitality news

A selection of the latest hospitality projects by the international design and architecture practice AB Concept

July 22, 2024

About AB Concept

AB Concept is an architectural and interior design studio founded in 1999 by Ed Ng and Terence Ngan. The studio's unique design approach draws similarities to how a chef develops a recipe, exploring local culture and experimenting with tastes and skills. This approach results in bespoke experiences through narrative-driven interiors with meticulous attention to detail, creating moments that matter in luxury environments across the hospitality, commercial, and residential sectors. AB Concept works on a global scale with offices in Hong Kong, Taipei, Kyoto, London, and Milan, serving clients in 16 countries and over 30 cities, from holiday destinations such as the Algarve and Saint-Jean Cap-Ferrat to gateway cities like London, New York, Shanghai, and Tokyo. The studio collaborates closely with internationally-renowned hospitality, restaurant, and luxury brands, including Four Seasons, Ritz Carlton, Rosewood, Waldorf Astoria, and W Hotels. Recent projects include the acclaimed Paper Moon Giardino restaurant in Milan, Lalique's flagship store in Shanghai, the bar Argo at the Hong Kong Four Seasons, named one of the world's top 50 bars and the Lounge at the Ritz-Carlton Hotel in Tokyo, Japan. Ultimately, design is about being. In addition to spatial design, the studio continues to develop a portfolio of design products. To date, the studio has worked with Tai Ping on a capsule collection of couture rugs, the Viola Chair for Poltrona Frau and hand-blown Bohemian glass lighting for Lasvit. Furthermore, AB Concept worked with legendary Japanese tableware brand Noritake Design Collection designing the Bangle Collection, a sculptural and highly crafted tableware series. With a reputation for exceptional design projects and a commitment to innovation, AB Concept continues to explore what design can do, not what it looks like.

ITSU SHO SHA

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

AB CONCEPT UNVEILS AKIRA BACK’S NEW RESTAURANT, A THEATRICAL DINING EXPERIENCE IN HONG KONG

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

AB CONCEPT PRESENTS THE ‘AMI’ COLLECTION A SERIES OF RUGS DESIGNED FOR TAI PING

AB Concept unveiled the Bangle series for Noritake Design Collection

AB Concept Project News

AB Concept designs Chinese restaurant Song and the Lobby Lounge featuring All-Day Dining at the new Four Seasons Hotel Hangzhou at Hangzhou Centre

AB Concept hospitality news

Contact us

Valentina Giani

Head of Camron Milan, Camron Global

Giorgia Baruffaldi Preis

Senior Account Manager, Camron Global

Tori Mathews

Managing Partner, Camron Global

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